Plan & Scope of Work to be Completed:
1. Search Engine & Social Media (Business Pages)
The process will include updating your Google My Business (GMB) profile, & creating a BING, YELP (Bing uses Yelp reviews), Linkedin, Pinterest, Youtube, Instagram, & Facebook business.The objective is to take up the first page of Google search for direct search results of the company. The delivery is to be completed in 1-3 days prior to the website start.
Cost: $900 (one-time fee)
2. Website SEO (5-7 pages/keywords)
The process will include separating the all-in-one “current” website into separate website pages (see below) using historical keywords in the company’s marketplace to drive search results leading to more leads and sales for the wound care website/company. The delivery is to be completed in 21-45 days.
SEO Website Example:
Home – Business Name (keyword)
About – Dr. Holland or Dr. Joshua Holland
Services – Mobile Wound Care or TBD
Testimonials – TBD
FAQs – TBD
Contact – Wound Care Near Me or TBD
Terms of Service – N/A
Privacy Policy – N/A
Cost: $4500 (one-time fee)
Total Cost: $5400
_______________
**Future: 21-60 days or 10 days after the website is completed.
3. Google Ads: $500 (one-time campaign set up fee) + $500/month to manage your Google ads account =
Cost: $1000 start-up (month 1)
Cost: $500/month (months 2+)
Objective: Drive traffic to book home/mobile visits by sending people of interest or online searchers to the relevant website pages in order to drive new leads/sales to meet growth and business goals.
Google Ad Budget: The plan for you is to continue on this path for 3-12 months spending $500/month to manage your ad spend of $300-$1000+ (recommended), depending on your budget. Please be advised we will have a separate contract to sign for the portion with a 6-12 month requirement.
4: Internet Advertising: Prepare to also spend some advertising dollars on Facebook and/or other social media companies and ad outlets with smaller budgets to find out what marketing avenues work best for your dollar. Now that the website and landing pages are completed and looking pretty, we will want to start fishing to find the perfect fishing holes. So when we need more clients, that’s where we go!
**Future: 90-365 days after the website is completed and growth leads and sales are apparent.
5: Growth Strategy & Continous Improvement:
Future Keywords & Blog Campaigns: Once, you start generating leads and sales, we can start talking about additional SEO website pages (like locations or other keywords), blogs (like “wound vac”), and additional ad campaigns as your business grows.
Email Marketing: We will discuss this at the six-month point and how to create an automated marketing system of communicating with customers in between sales to drive repeat business, referrals, and more sales.
Refunds: Please note we don’t offer any refunds once the contract is submitted, as we begin and start the plan of action listed above and the scope of work will be emailed to our team to start immediately.
We look forward to improving your current 5% online search volume to 10% or more in one fiscal year or sooner.
Get ready for impact!
[contact-form-7 id=”12778″ title=”Non-Disclosure Agreement (NDA)”]
