At the heart of effective PR is a clear understanding of the public’s perception. This requires analyzing vast amounts of data – a task that could be overwhelming for human professionals but is a walk in the park for AI algorithms. Get your Free Demo Patrick Menzel: Published: 5/9/23 AI and Public Relations: Transforming the Marketing Game The world of Public Relations (PR) is one that thrives on constant evolution. PR is, in essence, about maintaining a favorable public image for a person, organization, or company. This task requires a deep understanding of the public’s needs and preferences, and......
