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2021 Publications


Local Marketing Examples From 8 Small Businesses

Publication Date: March 16, 2021

Media Publication: American Marketing Association

Expertise: Marketing (local)

Description: How is your business effectively marketing on a local level?

To help your business effectively market on a local level, we asked creative business leaders and PR professionals this question for their best advice. From keeping relationships alive to utilizing Google My Business and pay per click, there are several great ways you can effectively market on a local level.

Here are eight ways to get your business effectively marketing on a local level:


10 Customer Retention Service Tips For Small Businesses

Publication Date: March 11, 2021

Media Publication: Small Business Daily

Expertise: Business Operations & Management

Description: One of the essentials to starting and running a business is customer retention.

If you work in sales or are in charge of business development, chances are you’ve heard the phrase, “It is cheaper to retain a customer than acquire a new one”. Regardless of what industry you work in, it is important to keep your existing customers happy and constantly evolve your business to keep up with the competition. That last thing you want is to lose out on a loyal customer because you didn’t know they were shopping around for other options.

But how can you be sure you are doing everything you can to retain your customer base? We are glad you asked! In fact, we asked the same question to 10 business leaders and they shared their best tips with us.


Banks & Credit Unions Local SEO Checklist

Publication Date: Feb 18, 2021 

Media Publication: Markitors

Expertise: Marketing & SEO (search engine optimization)

Description: What is one item that should be on a local SEO checklist for a bank or credit union?

To help banks and credit unions with their local SEO we asked SEO experts and marketing professionals this question for their best advice. From establishing prominence to SMS marketing, there are several useful items that may help you improve your local SEO.


7 Financial Marketing Strategies To Attract More Clients

Publication Date: Feb 9, 2021 

Media Publication: Tempe Chamber of Commerce

Expertise: Business Marketing

 

Description: To help small businesses attract more clients with financial marketing strategies, we asked business leaders and marketing experts this question for their best strategic advice. From tailoring the financial plan to marketing automation features there are several great tips that may help you attract more clients in the future.

Here are seven great financial marketing strategies to attract more clients:


9 tips to developing a popular email newsletter service

Publication date: Feb 3, 2021 

Media Publication: MailNinja 

Expertise: Email Marketing

Descriptions: What is your best tips for developing a popular email newsletter service? Here are nine ways to create an email newsletter people actually want to receive and read.


How To Approach Failure: 12 Things Leaders Do When They Fail

Publication date: Jan 25, 2021 

Media Publication: CEO Blog Nation 

Expertise: Leadership & Management

Description: What do leaders do when they fail? It’s easy to get caught up in the successes when we’re reading interviews, listening to podcasts, or learning about a startup’s latest funding round. But behind every success story is a series of failures. To help you persevere through the setbacks, we asked leaders about how they approach failure. From failing fast to smiling through the grit, the leaders below share what they do when things don’t go their way. Here are twelve ways to approach failure.


What is one “can’t skip” SEO step to do when launching a new website?

Publication date: Jan 25, 2021 

Media Publication: Markitors

Expertise: SEO & Website Development

Description: What is one “can’t skip” SEO step to do when launching a new website? To help small businesses with launching a new website, we asked SEO experts and marketing professionals this question for their best advice. From creating a monetization plan to keeping track of your keywords, there are several great SEO tips that may help you launch your new website! Here are 12 SEO tips to follow for your website launch.

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